Did You Know the Negroni Was Born in Florence?
The Negroni cocktail, one of the most famous drinks in the world, was invented in Florence, Italy, in 1919. While many associate Italy with pizza and pasta, few realize that this iconic cocktail also has Florentine roots.
The story begins at Caffè Casoni, a stylish café that later became Caffè Giacosa and then Cavalli Café. One evening, Count Camillo Negroni, a well-traveled aristocrat, wanted something stronger than his usual Americano cocktail. He asked the bartender—either Angelo Tesauro or, more likely, Folco Scarselli—to replace the soda water with gin.
The result? A bolder, perfectly balanced cocktail that quickly gained popularity. Locals began ordering “l’Americano alla moda del Conte Negroni“—what we now know simply as the Negroni.
How to Make the Perfect Negroni
Want to enjoy a true Italian Negroni at home? It’s incredibly easy!
Classic Negroni Recipe
✅ 1 part Gin
✅ 1 part Campari (or another red bitter)
✅ 1 part Sweet Vermouth
✅ Ice cubes
✅ Orange slice for garnish
Instructions:
- Fill a short glass (Old Fashioned glass) with ice.
- Pour in gin, Campari, and sweet vermouth in equal parts.
- Stir gently for 15–20 seconds to mix the flavors.
- Garnish with an orange slice.
- Enjoy! 🍸
Why the Negroni Represents Florence’s Italian Style
The Negroni cocktail is more than just a drink—it’s a symbol of Italian craftsmanship, elegance, and mixology. Born in Florence’s historic cafés, it remains a favorite worldwide, from high-end cocktail bars to home mixologists.
So next time you sip a perfectly mixed Negroni, remember: it all started in Florence!
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